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SEO 2020 FORUM
SEO Training, SEO Tips, SEO Strategy
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OnlyTopResults
SEO Yellow Belt
Joined: 07 Jul 2006
Posts: 28
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 Posted: Wed Aug 02, 2006 6:32 am Post subject: |
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| tonystai wrote: |
Another point here for Sid is that because the Article directories often do have a higher page rank and if they are organised well (themes) then there is the likelyhood that they will outrank you for the article that you submitted to them.
So, if I take an article and post it on my site and submit the same article to 20 good repositories and then search for the keyword that I want to show in the SERPs, my site is not likely to be in the results. It's been my experience that google is showing 2-5 sites for the same article on a keyword search and the originally posted web page is on a back page somewhere. |
Yep Tony - that penny just dropped! Ouch!!
| Quote: | | In theory if the web page is different than the article but yet focused on the same keywords as the submitted article(s) then it has a better chance of being returned in results. |
So logically one would really ideally have a MINIMUM of 2 versions, the original on my website and at least one variation as an article for Directories. Hmmmn - yep I can see that sense in that. Certainly my minisite would NEVER be able to compete with one of the 'top 20' article directories, given their age, size, fresh content and thousands of links. That's assuming they are using a silo approach of course, which they may not be.
| Quote: | | Keeping this in mind, I usually try to use article submission to generate backlinks to my high level topics to avoid competing with myself for paying keyword pages. |
Sorry Tony - I don't understand what you said in the above sentence.
| Quote: | | Another opinion on duplicate content. Everyone always refers to a penalty - my research has shown that it is a filter, not a penalty. Google is smart enough (most of the time) to not show the same article dozens of times in search result, at least for the first few pages. However, I don't see that an actual penalty is issued because sites with dup articles often have other pages that have high rankings. Case in point would be the article directories themselves. |
Yes, I'm sure you're right about it not being penalized, it's just hard to see how such a filter might be working. For example if you search for the exact phrase "7 keys to writing successful articles" in Google - then #1 and #10 are affiliate sites which have "topped and tailed" Jason's article and ALL the others are identical articles which (I guess) Jason has submitted ... even including the typo "Poofread your work"  . Not a lot of dup filtering going on here it seems!
| Quote: | I hope that makes sense. In the end it still comes down to how much effort do you want to put into the submission articles. I would always put the most effort into the site content first.
Tony |
I think the attraction (for everybody) is in having the ability to create back links in a relevant niche on high PR Directories. By using the same article one gets a lot more bang for our buck. Jury's still out on how much to change the website version of an article, but I can see the logic for changing it a bit - just how much is "a bit" I wonder ... and Jason didn't change a single word!
Cheers
Adrian |
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tonystai
SEO Yellow Belt
Joined: 01 Jun 2006
Posts: 22
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| Posted: Wed Aug 02, 2006 11:04 am Post subject: |
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| OnlyTopResults wrote: |
| Quote: | | Keeping this in mind, I usually try to use article submission to generate backlinks to my high level topics to avoid competing with myself for paying keyword pages. |
Sorry Tony - I don't understand what you said in the above sentence.
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I guess what I'm trying to say here is that if my specific content page is about "potty training tips for dalmations", I wouldn't want to submit an article that would compete directly in the search results for that exact phrase. I would submit an article that is less specific - "potty training tips for puppies" that then uses a resource box to lead to a "potty training for puppies" theme/silo on my site. In my application of articles, I'm trying to generate one-way backlinks to my main site, theme index page or maybe even a high paying content page. If I get some traffic from the article then great but it's not why I submitted the article. I expect to get the traffic from the free search engine results.
Keep in mind that you submit articles for the primary purpose of backlinks for search engine ranking for YOUR site pages. Remember that the article directory that is housing your article is also trying to make money and they are doing what they can on their own pages/silos to insure high placement in the SERPs.
| OnlyTopResults wrote: |
| Quote: | | Another opinion on duplicate content. Everyone always refers to a penalty - my research has shown that it is a filter, not a penalty. Google is smart enough (most of the time) to not show the same article dozens of times in search result, at least for the first few pages. However, I don't see that an actual penalty is issued because sites with dup articles often have other pages that have high rankings. Case in point would be the article directories themselves. |
Yes, I'm sure you're right about it not being penalized, it's just hard to see how such a filter might be working. For example if you search for the exact phrase "7 keys to writing successful articles" in Google - then #1 and #10 are affiliate sites which have "topped and tailed" Jason's article and ALL the others are identical articles which (I guess) Jason has submitted ... even including the typo "Poofread your work" . Not a lot of dup filtering going on here it seems!
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In this case the exact phrase is very specific and there may not be much else for Google to show you - I didn't check though. Typically, if you drill down far enough, Google doesn't have much choice to show you all the duplicate pages that match. But generally it seems that for broad searches (2-4 keywords, no quotes), Google is attempting to give a variety of results and filters any perceived duplicates.
| OnlyTopResults wrote: |
| Quote: | I hope that makes sense. In the end it still comes down to how much effort do you want to put into the submission articles. I would always put the most effort into the site content first.
Tony |
I think the attraction (for everybody) is in having the ability to create back links in a relevant niche on high PR Directories. By using the same article one gets a lot more bang for our buck. Jury's still out on how much to change the website version of an article, but I can see the logic for changing it a bit - just how much is "a bit" I wonder ... and Jason didn't change a single word!
Cheers
Adrian |
Another quick thought is that some "Gurus" have theorized that google doesn't just look at a whole page when identifying duplicate content but actually breaks the content down into "paragraphs" or "sections". So, don't just think you can use some of the spammy unique content generators that just add a paragraph in the middle or many now are just randomly combining paragraphs from multiple similar articles. If a paragraph is not modified, it could be considered duplicate - which if that is the paragraph with the keyword then you MAY not be considered for the results. Personally, I do believe in this theory.
The software in my signature was written by me for the purpose of modifying content with the use of synonyms. Do I have definitive proof that this is fool-proof? No, not yet. And at some point, Google may have enough computing power to take a paragraph, plug in all the combinations of synonyms and compare it across all the existing content on the web. However, I don't think they can or will do it.
Tony |
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