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SEO 2020 FORUM
SEO Training, SEO Tips, SEO Strategy
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criticalmass
SEO White Belt
Joined: 15 Jul 2006
Posts: 5
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 Posted: Mon Jul 17, 2006 12:26 pm Post subject: The Master Plan |
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I have read both the Plan and the report introducing silo-ing. I have also looked at other articles about the work on which the plan is based on. How much longer should the masterplan take for completion? What is the eventual cost going to be at the end of completion?
I have the silo strategy on the wall in my office. An expert upon seeing it asked me about it and said that it was very good though he was not using it.
I have never built a site before and will build the first site in a few days. But I am deciding today about what to do with my limited resources. Sign up for theme zoom program or wait until the entire masterplan unfolds and proceed from there. |
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Charles Heflin
Administrator
Joined: 16 May 2006
Posts: 337
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| Posted: Mon Jul 17, 2006 1:49 pm Post subject: Re: The Master Plan |
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| criticalmass wrote: | I have read both the Plan and the report introducing silo-ing. I have also looked at other articles about the work on which the plan is based on. How much longer should the masterplan take for completion? What is the eventual cost going to be at the end of completion?
I have the silo strategy on the wall in my office. An expert upon seeing it asked me about it and said that it was very good though he was not using it.
I have never built a site before and will build the first site in a few days. But I am deciding today about what to do with my limited resources. Sign up for theme zoom program or wait until the entire masterplan unfolds and proceed from there. |
Hi criticalmass,
The Master Plan is still in development. I have not yet set a price point but I am sure it will be between the $80 - $150 mark. I can assure you that whetever price it is set at will be well worth it 
I anticipate another 30 - 45 days before it is ready. I am taking my time on this to ensure that all the bases are covered.
Charles |
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criticalmass
SEO White Belt
Joined: 15 Jul 2006
Posts: 5
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| Posted: Mon Jul 17, 2006 3:20 pm Post subject: The Master Plan |
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| Thank you very much for the speedy reply. I have decided that I would try to incorporate the use of the theme zoom application to help in implementing the Plan. Thirty to forty five days allow me to be able to build at least five quality sites in the interim. |
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alex
SEO Yellow Belt
Joined: 26 Jun 2006
Posts: 30
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| Posted: Mon Jul 17, 2006 5:32 pm Post subject: |
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Wow Charles 
Is that the price for the Master Plan download or is that for the Priviledged Group's monthly fees?
Alexandra |
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Charles Heflin
Administrator
Joined: 16 May 2006
Posts: 337
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| Posted: Mon Jul 17, 2006 7:59 pm Post subject: |
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| alex wrote: | Wow Charles
Is that the price for the Master Plan download or is that for the Priviledged Group's monthly fees?
Alexandra |
As I stated, the price point has not yet been decided. It will be for The Master Plan not the monthly membership. The Master Plan will be included free with the Mastermind Coaching Club.
The Master Plan will contain some highly classified information that I don't want in the hands of the webmaster community at large. This is the guts of the whole system.
What would you think a fair price would be for this work Alexandra?
Thank you,
Charles |
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alex
SEO Yellow Belt
Joined: 26 Jun 2006
Posts: 30
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| Posted: Mon Jul 17, 2006 9:57 pm Post subject: |
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Charles Heflin wrote...
| Quote: | | What would you think a fair price would be for this work Alexandra? |
This is a great question, Charles. Thank you for giving me the opportunity to have my "voice" heard in this matter.
I supposed if you are really proud of this product you could probably charge $997 or $1,497 which seem to be popular numbers lately. And at the other end of the spectrum you have Jimmy D. Brown that I hear say, in forums, created THE best list building course ever (List and Traffic) which is available for a $10 subscription.
So as to price point, I guess it really is a question of strategy. And, in this medium and country, this is beyond my knowledge. I am but a humble student here - and discovered this as a viable business only two and a half months ago. I may have a degree in physics but it has not helped me so far in this business or in the boonies where I live.
My boss Chuck told me I was his VA (virtual assistant) and that he did not plan on training me other than what I would pick-up on my own as we go. However, his real name is known in this industry. This leads me to believe that under all these user names posting and other people lurking, there may be a lot of “gurus” circling around. These people are not affected by price and have little spies everywhere: They cannot afford to be left behind so they buy everything, it is tax deductible isn't it?
What I am saying here is that keeping the price high IMHO is not a deterrent to the "webmaster community" but rather an opportunity. Why? Because many who cannot afford to buy from YOU will become their clients after they re-package YOUR goods. This is the aspect of the business that I deplore the most but it is a dog eat dog business.
This is why I plan on finding niches far away from web marketing. Besides, I cannot speak proper English, I can write good but have friends help me with expressions. I think you need to be a great copywriter for this niche, so strike 2 for me. This reply alone required a phone call, two emails, and the spellchecker. Common sense does tell me that I will still be at risk. Yet, I prefer not to face the pros day-to-day. I hear there is a lot of good money to be made elsewhere.
Hope this helps,
Alexandra |
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Charles Heflin
Administrator
Joined: 16 May 2006
Posts: 337
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| Posted: Tue Jul 18, 2006 10:38 am Post subject: |
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Thank you for your well put together and thought out reply.
I will keep your insight in this matter in mind. Perhaps others could voice their opinion as well.
I want to be fair with price and at the same time I need to be compensated for my time and effort here in order to continue teaching. I know everyone understands this.
The techniques and strategies taught here will, no doubt, be picked up and taught / marketed by others. I truly believe that the strategies taught here will turn the Internet around as far as "visitor value" goes.
I am putting my own unique character and spin on information that I have gathered by learning (and testing) from others on the Internet over the years. I can't worry too much about others learning and re-teaching material I put out... The Internet is a great information exchange 
The strategies taught here will gain momentum and be taught net wide, no doubt. I just hope to make a name for myself as one of the teachers and hope that people will see my writing and information as a source of inspiration and continue to learn from me over the years.
Best regards,
Charles
| alex wrote: | Charles Heflin wrote...
| Quote: | | What would you think a fair price would be for this work Alexandra? |
This is a great question, Charles. Thank you for giving me the opportunity to have my "voice" heard in this matter.
I supposed if you are really proud of this product you could probably charge $997 or $1,497 which seem to be popular numbers lately. And at the other end of the spectrum you have Jimmy D. Brown that I hear say, in forums, created THE best list building course ever (List and Traffic) which is available for a $10 subscription.
So as to price point, I guess it really is a question of strategy. And, in this medium and country, this is beyond my knowledge. I am but a humble student here - and discovered this as a viable business only two and a half months ago. I may have a degree in physics but it has not helped me so far in this business or in the boonies where I live.
My boss Chuck told me I was his VA (virtual assistant) and that he did not plan on training me other than what I would pick-up on my own as we go. However, his real name is known in this industry. This leads me to believe that under all these user names posting and other people lurking, there may be a lot of “gurus” circling around. These people are not affected by price and have little spies everywhere: They cannot afford to be left behind so they buy everything, it is tax deductible isn't it?
What I am saying here is that keeping the price high IMHO is not a deterrent to the "webmaster community" but rather an opportunity. Why? Because many who cannot afford to buy from YOU will become their clients after they re-package YOUR goods. This is the aspect of the business that I deplore the most but it is a dog eat dog business.
This is why I plan on finding niches far away from web marketing. Besides, I cannot speak proper English, I can write good but have friends help me with expressions. I think you need to be a great copywriter for this niche, so strike 2 for me. This reply alone required a phone call, two emails, and the spellchecker. Common sense does tell me that I will still be at risk. Yet, I prefer not to face the pros day-to-day. I hear there is a lot of good money to be made elsewhere.
Hope this helps,
Alexandra |
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jeremy
SEO Green Belt
Joined: 18 May 2006
Posts: 142
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| Posted: Tue Jul 18, 2006 1:09 pm Post subject: |
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Hi Charles,
Just my few cents. I'd buy The Master Plan for $97, or $127,
or $147, for the Master Plan ebook.
If I was a struggling newbie, I hope the price would
be around $97.00.
For the Mastermind group $97.00 a month.
If I was a struggling newbie $49 a month.
Looking forward to reading The Master Plan
Jeremy
P.S. I don't want to see The Master Plan spread all over
the internet so fast, so maybe Charles you want to put
The Master Plan on the web with password protection.
Or people on this forum who buy the Master Plan lets
agree to not share this info for one year. Charles maybe
that could be part of buying the ebook.
Its in everyone's best interest on the forum, because
if an internet heavy hitter finds out all they have to
do is create an info product and blast it to their huge
list in a second.
So... sssshhhhhhh |
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Charles Heflin
Administrator
Joined: 16 May 2006
Posts: 337
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| Posted: Tue Jul 18, 2006 1:29 pm Post subject: |
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Thanks Jeremy,
You raise some good points that I will certainly consider. To keep a competetive advantage it is in everyones best interest to keep The Master Plan to themselves for a period of time.
Charles
| jeremy wrote: | Hi Charles,
Just my few cents. I'd buy The Master Plan for $97, or $127,
or $147, for the Master Plan ebook.
If I was a struggling newbie, I hope the price would
be around $97.00.
For the Mastermind group $97.00 a month.
If I was a struggling newbie $49 a month.
Looking forward to reading The Master Plan
Jeremy
P.S. I don't want to see The Master Plan spread all over
the internet so fast, so maybe Charles you want to put
The Master Plan on the web with password protection.
Or people on this forum who buy the Master Plan lets
agree to not share this info for one year. Charles maybe
that could be part of buying the ebook.
Its in everyone's best interest on the forum, because
if an internet heavy hitter finds out all they have to
do is create an info product and blast it to their huge
list in a second.
So... sssshhhhhhh |
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JoeCool
SEO Yellow Belt
Joined: 05 Jun 2006
Posts: 48
Location: Michigan, USA
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| Posted: Tue Jul 18, 2006 2:57 pm Post subject: |
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Charles,
This is all I would ask that you do.
| Quote: | | I want to be fair with price and at the same time I need to be compensated for my time and effort here in order to continue teaching. I know everyone understands this. |
We, your students, will decide individually whether the price is affordable for us or not. The more important thing here is that you feel you are being compensated enough for your time and effort.
I know that you will be more than fair just because of the simple fact that you're sick and tired of all the "Guru" hype out here. This is one of the main reasons that I respect you and that I continue to come here and participate. I am sick of it too, and I am angry at how many people are being taken advantage of just for a quick buck.
On another note, I do hope that you limit the number of members at any given time to say 500 or so. Though the membership signups will start out slowly at first, I'm sure once the success stories start rolling in, that number will grow quickly. The Content Desk and Portal Feeder membership models seem to prove that this is a manageable number that two or three leaders can take care of personally in an online environment. As a few members drop out or leave for whatever reason, there would be an opportunity for people on a wating list to join.
One price suggestion I do have though is that you start out with a Charter Membership level for your first 100 or so students (you decide the number and price) and then once all of us "Original SEO 20/20 Members" are in and generating success story after success story, increase the price of the membership to a permanently higher level.
Professor Heflin, think of us as your loyal, original class of students in The SEO 20/20 University, and more importantly, that we will become living, breathing examples that the methods you teach really do work, and work well!
Who knows, maybe one day you'll decide that JoeCool can become a teaching professor too!
Best Regards,
JoeCool  |
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