Social Media Optimization...

It is a fact that social media is outpacing search engine traffic and is becoming the single element that has been responsible for many of my online successes.

The boom of social media has made it exceedingly easy to gain traffic and loyal followers faster than ever before. Optimizing for the search engines is one thing but optimizing for social media is something entirely different.

Think of social media as the "human driven" element of your online presence and think of search engine optimization (SEO) as something that you build through solid website structure coupled with social media.

What is Social Media?

Put simply, social media is any outlet through which Internet users have contact with each other or you. Social media allows Internet users to communicate on a more personal level.

SEO20/20's success was brought about through social media. I was able to sell over $500,000 worth of my popular E-book "The Master Plan" through social media. SEO20/20 got started in mid 2006 by my participation in forums, then I created a free E-book called "The Plan" and all of a sudden you can see SEO20/20's traffic spike. The first big spike was the release of "The Plan"... The second big spike is when I launched The Master Plan.

All of a sudden, in mid March of 2006, SEO20/20 shot up out of nowhere because of social media. I basically injected a free E-book that created a huge buzz in the marketplace, started a forum (a form of social media) and then announced that I was writing a book called The Master Plan. The second big spike on the graph is the day I launched The Master Plan.


					

						
I never paid a dime for traffic... I 
                        used social media in many different ways.

					

						
There are so many elements of social 
                        media and if you have a solid website blueprint in your 
                        hand (using The Master Plan) then you can use free social media sites to build 
                        deep links to your existing website and build a buzz 
                        about you and what you offer... It's not hard to do but 
                        it does take dedication.

					

						
My friend Don Crowther knows all about 
                        social media as evidenced by his latest video here. I am 
                        not a big fan of StomperNet because of the crazy prices 
                        they charge for information that is generally freely 
                        available at sites like (ahem... SEO20/20)... BUT ... 
                        This video is simply awesome and Don gives some powerful 
                        social media tips that you can use right now...

					

						
 

					

						
                           

					

						
As you can see there is a ton to learn 
                        about social media as it relates to building your 
                        business and building your business is an element of 
                        Online Business Management. These are the things that 
                        you should never stop doing and will build your business 
                        by leaps and bounds.  
					

					

						
I will be covering all aspects of social 
                        media and Web2.0 for free here at SEO20/20. I will start 
                        covering every social media site I can find. In order to 
                        service your wants and needs, I ask that you contact me 
                        (using the "contact us" form to the right) and make a 
                        listing of all the social media websites that you want 
                        me to cover.
Best regards,

						

						
						CharlesHeflin.com


						
P.S. Do your website rankings a favor read and 
						understand
						The 
						Master Plan then sink your hooks into
						
						The SEO Book.